Kenwell Financial is a UK-based financial consultancy seeking to establish and expand their business across a number of client bases. What began as a simple website refresh soon expanded to a brand evolution incorporating three subsidiary websites tailored to specific customer profiles. Working with the PR team, I reorganised the information architecture to move away from generalised service offerings and towards advice tailored to individual customers. Using Figma, Adobe Illustrator and After Effects, I designed clean page templates, a crisp and modern UI with a sprinkling of SVG animations to clearly communicate key service offerings.
